Campaign Development / Social Media / Strategy
Elevated Celebrations
Objective
Solidify Pusateri’s as thee go-to spot for holiday meal preparations.
Process
Working with the creative team we adapted the list of featured holiday products and holiday catering menu into stop-motion videos of elegant feasts that guests could aspire to. The video treatment ensured featured holiday products were clearly identified on screen and called out with easy-to-read visual tags.
Result
All combined the Mother’s Day, Passover and Easter videos earned 500k impressions with 80k 10sec views, 100k 3 sec views, and 150 shares.
